Patti Faulkner • August 10, 2023

Santan Mountain Casino Partners With New Level Radio for Curated On-Property Music and Messaging Programming

DENVER — New Level Radio, the leading provider of music, video, and messaging services for the casino industry, has been selected by Gila River Resorts & Casinos to provide specially curated on-property programming for the new Santan Mountain casino resort, located approximately 30 miles southeast of Phoenix.


Santan Mountain, which celebrated its grand opening on June 30, is a state-of-the-art gaming destination nestled among the San Tan Mountains. One of four casino resorts owned and operated by the Gila River Indian Community, the pristine property features the largest casino sportsbook in Arizona, a three-concept casual dining area, an upscale Honey & Vine restaurant, a wide array of the latest slots and table games, ballroom space with an outdoor garden for special events, a luxurious High Limit Room, and more.


"We are thrilled to collaborate with New Level Radio to elevate our guest experience," said Matthew Smith, Marketing Manager at Gila River Resorts & Casinos. "Music has the power to evoke emotions and memories, and with New Level Radio's expertise, we are confident our visitors will enjoy an unparalleled vibe that enhances the excitement of their visit at all four properties."


As an industry leader for 15 years, New Level Radio's innovative approach strategically integrates music and messaging throughout the property, creating an enriched atmosphere with seamlessly delivered promotional announcements.


"We are excited to partner with Santan Mountain and contribute to their vision of creating an immersive and memorable environment," said Nathan Green, VP and Co-founder of New Level Radio. "Our customized approach to music and messaging programming aligns perfectly with their commitment to providing exceptional entertainment."


Led by a team of radio and music industry experts, New Level Radio now provides on-property music, messaging, and video programming to over 60 businesses in 23 states across the U.S., including some of the most iconic names in the gaming industry, such as MGM Grand, The Mirage, Palms Casino Resort, Mandalay Bay, and New York New York in Las Vegas; Foxwoods Resort Casino in Connecticut; Talking Stick Resort and Casino in Arizona; and Beau Rivage Resort & Casino in Mississippi.


For more information, or to book a free demo, call 303.901.2455, email info@NewLevelRadio.com, visit  www.NewLevelRadio.com or on LinkedIn at www.LinkedIn.com/company/NewLevelRadio

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