Patti Faulkner • November 9, 2020

New Level Radio launches music and messaging programming at The Signature in Las Vegas

The Signature MGM Grand Las Vegas New Level Radio
DENVER — New Level Radio, the music and marketing industry leader that has delivered 100% customizable radio networks to businesses across the U.S. for more than 13 years, has agreed to a new partnership with The Signature at the iconic MGM Grand on Las Vegas Strip.  The Signature is an all-suite, casino-free resort located within the massive footprint of MGM Grand, the largest single hotel in the U.S. that is already a long-time partner of New Level Radio.

“We’re excited to add another renowned brand to our long list of clients in the great city of Las Vegas," said New Level Radio Vice President and co-founder Nathan Green. "It’s important, now more than ever, for casino and hospitality venues to enhance the customer experience to the fullest. Our music and messaging expertise and targeted strategies will help The Signature accomplish that goal.”

New Level Radio supplies on-property music, messaging and video programming to more than 60 businesses across 21 U.S. states, including a growing number of casino properties such as The Mirage, Mandalay Bay, New York New York and Tropicana in Las Vegas, as well as Foxwoods Resort Casino in Connecticut, Talking Stick Resort and Casino in Arizona and Beau Rivage Resort & Casino on the Mississippi Gulf Coast.

New Level Radio delivers branded content to its clients that is continuously refreshed and revolves around each property's specific products, promotions and corporate focus, as well as any specific COVID-19 safety protocols. The strategic messaging includes targeted point of purchase information that enhances the overall guest experience and, in turn, translates to additional revenue. 

About New Level Radio:
New Level Radio, a finalist in Forbes magazine's 2011 list of "America's Most Promising Companies," has been providing customizable radio networks with unique playlists and messaging for hundreds of businesses across more than 21 U.S. states since 2007. 
Led by a team of radio and music industry experts, the Denver-based company creates branded messaging utilizing state-of-the-art technology and adapts the programming on a regular basis, revolving around each property's products, promotions and corporate focus. 
For more information, or to book a free demo, call 303.901.2455, email info@NewLevelRadio.com, visit www.NewLevelRadio.com or on LinkedIn at www.LinkedIn.com/company/NewLevelRadio
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